Vice President, Business Development, HoldCo
The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. Why? Because at its best, the internet is an open marketplace of ideas, content, and commerce fueled by relevant advertising. That’s why we created an independent media buying platform designed for the open internet. One that helps marketers reach more customers in more places, with more transparency and choice at every stage.
The HoldCo Agency team is the strategic bridge between TTD and the world’s largest advertising agency holding companies. By owning C-Suite relationships with holding companies, this team ensures we are deeply aligned with the organizations that shape global media investment. We partner with agency leadership to improve profitability, streamline planning and buying workflows and unlock new ways to deliver value across the open internet. Through a deep understanding of agency economics, the agency team influences product innovation, informs roadmap priorities and drives join strategies that make media more effective and efficient.
THE ROLE
The Trade Desk (TTD) is seeking an accomplished and visionary Vice President,HoldCoBusiness Developmentto lead our global relationships with advertising holding companies. This leader will own all C-Suite engagement with agency networks, serving as a trusted advisor and strategic partner to their leadership teams. By deeply understanding agency economics and priorities, this VP will help shape joint strategies that improve profitability, streamline media planning and buying and unlock new growth opportunities across the open internet. Internally, this role ensures agency feedback informs TTD’s product roadmap and go-to-market approach, strengthening alignment between our platform innovation and the evolving needs of the world’s largest media buyers.
KEY RESPONSIBILITIES
- LeadHoldCo Strategy:Develop and execute a global strategy for deepening relationships with agency holding companies, aligning on shared objectives that drive mutual growth and operational efficiency
- Own Executive Engagement:Serve as the primary point of contact for C-Suite leaders at agencies, build trust-based relationships and influence strategic decisions that shape the future of media buying
- Integrate Agency Feedback into Product Roadmap:Partner with Product and Engineering to ensure agency insights inform platform development, measurement capabilities and workflow enhancements
- Drive Commercial Outcomes:Collaborate with agency leadership on initiatives that improve profitability, optimize planning and buying processes and unlock new revenue streams for both parties
- Orchestrate Cross-Functional Execution:Work closely with Sales, Client Services, Marketing and Legal to deliver integrated solutions and joint programs that strengthen agency partnerships globally
- Represent TTD externally:Act as a senior ambassador for TTD within the agency ecosystem, articulate our vision for the open internet and convene thought leadership forums with key partners
CANDIDATE SUCCESS PROFILE
Leadership Competencies
- Influence & Relationship Building – Builds trust-based C-Suite relationships and navigates complex stakeholder landscapes
- Operational Excellence – Prioritizes effectively, drives accountability, and delivers results at scale
- Strategic Vision – Shapes and communicates a compelling HoldCo business development strategy that accelerates growth
-
Functional Expertise
- Agency Partnership Architecture – Expert in structuring, negotiating and scaling mutually beneficial strategic alliances
- Commercial Acumen – Designs and delivers revenue generating partnership models with measurable impact
- Data-Driven Decision Maker – Grounds strategy and prioritization in evidence and insights
Mindset & Values
- Open & Collaborative – Embodies TTD’s values of openness, generosity & full-heartedness
- Innovative & Agile – Anticipates industry shifts and adapts quickly to complexity and change
- Results-Oriented – Passionate about measurable impact.
QUALIFICATIONS
- 15+ years of experience in agency leadership, strategic partnerships or business development roles with deep knowledge of indy agency structures and economics
- Proven track record of executive relationship management influencing agency C-Suite stakeholders and driving joint commercial strategies
- Strong commercial acumen, including understanding of agency P&L, principal buying models and profitability levers
- Experience shaping product or service strategies based on client feedback and market insights
- Exceptional communication and negotiation skills, capable of navigating complex multi-party agreements
WHAT YOU’LL BRING
- Authentic and values driven leader, someone who embodies our core values
- Collaborative leadership style, you’re someone who thrives in a non-political and team first environment, you build trust and alignment across diverse groups of stakeholders and global teams
- A forward-looking perspective, you’re someone who anticipates industry shifts and demonstrates grit and adaptability navigating complexity and change
- Inclusive and empathic – you champion diversity of thought and foster an environment where all voices are heard and respected
- Low ego, high impact – you prioritize outcomes over credit
The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
[LA JOBS ONLY]The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
[SF JOBS ONLY]Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
CO, CA, IL, NY, WA, and Washington DC residents only: In accordance with CO, CA, IL, NY, WA, and Washington DC law, the range provided is The Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as sales-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan.
The Trade Desk also offers a competitive benefits package. Click here to learn more.
Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave
At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is $178,200—$326,600 USDAs an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
Please reach out to us at accommodations@thetradedesk.com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.
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